8 Students. 30 Days. $28,000.
Building Together. Funding the Journey.
8 Brooklyn high school entrepreneurs are scaling their real businesses in 30 days — building real revenue, real momentum, and real proof that ownership changes outcomes.Raheem and George are already selected to pitch on an international stage against university entrepreneurs from 15 countries. This challenge funds and fuels the journey.
Our entrepreneurs with Daymond John — Founder of FUBU & Shark Tank Investor
What Is Road to Jamaica?
Road to Jamaica is a 30-day live ownership challenge powered by Ownership is the Future.
Starting May 1st, 8 Brooklyn high school student entrepreneurs will activate, scale, and sell through their real businesses with one collective goal: generate $28,000 in 30 days.
This is not about being selected. The opportunity is already here.
Raheem and George have already earned their place and were selected among the top 40 out of 200+ applicants to represent Brooklyn on an international stage — pitching against university-level entrepreneurs from 15 countries.
Now, this challenge is about what comes next: building the economic support, momentum, and community around them while proving what youth entrepreneurship looks like in real time.
The remaining six students are not on the sidelines. They are building, selling, supporting, and scaling together as a team.
Because ownership is bigger than one person winning. It's about building together.
Already Selected. Now Fully Supported.
Raheem and George have already secured their opportunity to pitch on an international stage against university entrepreneurs from 15 countries.
Road to Jamaica is the economic challenge surrounding that opportunity — giving all 8 students the chance to build revenue, build discipline, and build momentum together. This is Brooklyn showing up as a team.
Real Ownership
These students don't just learn about business — they own one. Real revenue, real customers, real stakes.
Brooklyn to the World
This challenge puts Brooklyn youth on an international stage — proving that zip code doesn't determine potential, and that ownership opens doors no one can close.
Economic Impact
$28,000 generated by 8 high schoolers is not just a number — it's proof that young people can build real economic power.
A Movement, Not a Moment
Every purchase, share, and connection builds a community of people who believe the future belongs to those who own it.
Young Entrepreneurs. Real Businesses. One Goal: Global Impact.
Why This Matters
Youth entrepreneurship is not theory.
It is economic development.
When 8 students generate $28,000 through their own businesses, it proves that young people are capable of building real economic power when given the right support.
Road to Jamaica is bigger than travel. It is proof.
Ownership changes outcomes.
When young people own their businesses, they own their results. Every sale, every customer, every dollar is theirs.
Systems change futures.
These students didn't get lucky. They got access to real systems, real mentorship, and real expectations — and they delivered.
Brooklyn talent belongs on a global stage.
Raheem and George were selected from 200+ applicants to pitch against university entrepreneurs from 15 countries. That's not potential. That's proof.
This is Brooklyn showing up. This is what ownership looks like.
Campaign Scoreboard
Challenge Complete
30-Day Sprint · Brooklyn, NYC
>>>Individual Progress — Each Student's $3,500 Goal
Scoreboard updated daily. Last updated: May 13, 2026.
Meet the 8 Students
These aren't just students — they're founders. Each one is running a real business with a real goal. Support them by buying their products, sharing their story, or connecting them to customers.
George A.
JuniorFrom DJing live events to building software, George created DJHelpers to help young DJs turn their skills into paid opportunities and real business.
Raheem B.
JuniorRaheem is the founder of Orgamy, an ergonomic home products brand creating smarter cleaning tools designed to reduce strain and improve everyday routines--backed by a $50K youth business grant.
Malia M.
JuniorMalia is the founder of Kayz Cosmetics, a clean beauty brand creating all-natural handmade lip gloss designed to hydrate, protect, and celebrate beauty in every shade--backed by a $5K pitch competition win.
Keyla Z.
SeniorKeyla is a student-athlete building KeyActive, an athleisure brand creating sweat-resistant activewear designed to fit tall women with comfort, style, and performance in mind.
Orion T.
SeniorOrion is the founder of ThirstCruncher, a Caribbean-inspired beverage brand turning a family recipe into all-natural drinks rooted in culture, wellness, and bold flavor.
Skylar S.
SeniorSkylar is a 400-meter hurdler and Purdue-bound scholar building Skygenix, a spike-resistant athleisure track set designed by an athlete for athletes.
Marie S.
JuniorMarie is a student entrepreneur building Drink Fresher, a climate-conscious hydration brand creating reusable bottles that keep water hot or cold while reducing plastic waste.
Matthew A.
JuniorAfter discovering his passion for baking at a young age, Matthew built Matt Sweet Treats--a dessert brand turning family-favorite recipes into handmade treats.
Student photos will be updated as the campaign launches on May 1st. Product links are live now.
>>> See all ways to supportTwo Ways to Make an Impact
Support a Student Entrepreneur
The most powerful way to support this campaign is to directly support the students. Buy their products, share their stories, and connect them to real customers.
Every purchase directly counts toward their $3,500 goal. Real revenue, real impact.
Post about a student, tag @ownershipisthefuture, and help them reach new customers.
Know someone who needs their product or service? Make the introduction.
Support the Movement
Want to support the broader mission of Ownership is the Future? Donate directly to the program that makes challenges like Road to Jamaica possible.
Your donation funds programming, mentorship, and opportunities for Brooklyn youth entrepreneurs.
Donations processed securely via Zeffy. 100% of your donation goes to the program.
Want to Support the Challenge?
Road to Jamaica is a live documented ownership challenge where real student entrepreneurs are selling real products, generating real revenue, and building real momentum over 30 days.
This campaign is proof of what happens when young people are given systems, expectations, and access.
Brands, agencies, mentors, and community partners have an opportunity to support through:
- >Student sponsorship
- >Mentorship
- >Bulk purchases
- >Marketing support
- >Strategic partnerships
This is more than support. This is participation in the next generation of ownership.
What is Ownership is the Future?
Ownership is the Future is a Brooklyn-based youth entrepreneurship organization helping young people build real businesses through education, execution, and ownership.
We equip students with the systems, mentorship, and opportunities to move from ideas to income — giving them real-world business experience while building confidence, leadership, and economic independence.
Our mission is simple: build owners, not just learners.
Through programs like Road to Jamaica, we help students see what's possible when ownership starts early.
One Team. One Mission. One Future.